Vibe was a monthly urban style, culture and music magazine, with a long tradition of brilliant design and photography. We redesigned the complete magazine, introducing additional fonts, new sections, and increasing the use of illustration. The design was stripped down, although it remained bold and bright. Features were designed to showcase the photography; there was also a large fashion component.

The Vibe art and photo staff was 10 people. Designers included Brandon Kavulla, Wyatt Mitchell, Alice Alves, and Ronda Thompson. The photo director was George Pitts; associate photo director: Leslie Dela Vega.