Jan 21, 2013 By Matt Kinsman
Read the original article at Folio: »

Six Things B-to-B Editors, Designers Can Learn from Consumer Magazines

[Originally published June 17, 2010] Business-to-business publishers seem to be going one of two ways when it comes to their remaining print magazines; either slashing budgets and staff to the bare bones as they scramble to develop replacement products or investing in the print title as a premium offering within their multimedia stable. Those choosing […]